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Making the Case

Tackling inactivity

Around 65% of men and 76% of women aged over 16 are not active enough to meet the current national recommendation (30 minutes of moderate intensity activity five days a week).

The cost of this physical inactivity including the direct costs of treatment for major lifestyle related diseases and the indirect cost through sickness absence, has been estimated at £8.2 billion a year (Depart of Health 2004).

Chesterfield Borough Council actively encourage staff to exercise.

Benefits of physical activity in the workplace

Some of the benefits of increasing the physical activity levels of the workforce include:

• Reduction in staff absence
• A happier and healthier workforce who are motivated and feel valued
• Increased productivity
• Improved corporate image
• Lower staff turnover
• A climate that facilitates change

Making the case and getting senior managers on board at the very start of will ensure that you have the support needed to succeed.

Helpful tools to build the case in your workplace

There are a range of tools available that will help you convince your employer that promoting physical activity is a great idea and investment.

Promoting Physical Activity in the Workplace - business Case (NICE) – this tool will help you create the business case for the promotion of Physical Activity in the workplace. It allows you to add specific data about your organisation and helps you quantify some of the benefits and costs of implementing a Physical Activity Scheme.

Healthy People = Healthy Profit - a booklet with a range of Case Studies about companies that have made a positive contribution to workplace health and wellbeing. It will help you to think about the various options available for your own workplace.

Think Fit Presentation - this is a British Heart Foundation - Health at Work Powerpoint Presentation which will give you a general overview of why physical activity is important for workplaces.

Building the Case for Wellness - this report considers the wider business case for workplace wellness programmes and then specifically the economic case for UK employers. It also provides you a framework for implementation.

Well at Work Summary Report - key findings from Well@Work programme (national workplace initiative) to help you encourage and promote workplace health programmes.

Cost saving calculator - shows how much your business could save by investing in a health and wellbeing initiative.

What next?

  • Find out what people want - conduct a workplace survey
  • Develop a Physical Activity Policy
  • Plan your programme
  • Implement a programme
  • Set up physical activity programmes